Today we’d like to introduce you to Ryan Legue.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
In Las Vegas in 2013, L37 Creative was born. It began as the brain child of five creative individuals who identified a need for corporations and associations to authentically tell their stories through live events and videos. As L37 began to grow, we saw Chicago as a land of opportunity, both in the talent it offered and the customers we could serve.
We’ve gone from having five employees in 2013 to, now, more than five times that size, both in the number of our employees and in revenue—and we see a continued trajectory of that growth.
Our leaders and the key front line staff of the organization are truly the ones who have grown the business to what it is today. Surprisingly, we don’t have sales people at L37. Instead, we believe that when the people who serve the customer are passionate about telling their stories and deliver great customer service every day, it is more effective than a dedicated sales force. Additionally, our growing customer base has loved knowing that who they meet initially is who they will work with going forward.
That being said, no one company can do this alone, and the partnerships that we’ve developed have been instrumental in our growth. As a small company looking to scale in the modern business era, it isn’t necessary to create a new position to add a capability.
There are small companies and agencies that specialize in specific skills like marketing, accounting, and more that, through partnerships, can add tremendous capabilities to small businesses like ours. Cultivating these relationships has allowed us to focus on our core competencies; producing exceptional live event experiences and creating compelling content that have the power to connect people and ideas to effectively tell our customers’ stories.
Has it been a smooth road?
Of course not. When you’re building a company, it’s never going to be a smooth road.
Growth isn’t easy. Scalability is always a challenge. With growth, you have to strike a balance between scalable resources and headcount, all while being uncompromising about the high standards of service you uphold. For us, the key has been finding exceptional people, and that takes time. We’re not just looking for talented people, we’re looking for people that fit into our culture—we take our work very seriously, but not necessarily ourselves. We work hard, but we never forget to have fun. Most importantly, we love what we do.
So, as you know, we’re impressed with L37 Creative – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
Our goal is to be the most creative and admired national live event and media production company, where every interaction we have leads people to want to work with us or for us every chance they get.
We do whatever you need – which is always the very best live event production management. Our expertise spans all areas required to deliver exciting events, compelling meetings, and successful launches.
We create memorable experiences. Plain and simple.
Contact Info:
- Instagram: https://www.instagram.com/l37creative/
- Facebook: https://www.facebook.com/L37Creative/
- Twitter: https://twitter.com/l37creative
- Other: https://vimeo.com/l37
Image Credit:
L37 Creative
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