Today we’d like to introduce you to Michael Wisdom.
Michael, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
I started as a youth weightlifter at the age of 6, medaling at the Junior Olympics a couple times. This created a foundation that led to competing in bodybuilding and powerlifting and following the educational path to completing my degree in Kinesiology from Kansas State University.
I moved to Chicago after college in 2008 and started Wisdom Fitness in 2009. Wisdom Fitness has continued to evolve from in-home personal training into offering private gym training, in-home training, sport specific training, corporate wellness consulting and now continuing to develop our online training features for our clients all over the world. I launched another business in 2017 launching Iron Collective Apparel which is an active lifestyle brand for those who understand developing strength is more than a physical endeavor. Iron Collective supports the mission developed by Wisdom Fitness of empowering everyone to embrace and nurture the strength in us all.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Getting started wasn’t the smoothest road. When my wife and I moved to Chicago we had enough money to pay for our first month’s rent, motivation to work our fingers to the bone, and enough naiveté to expect nothing less than success.
Since starting Wisdom Fitness in 2009 there have been the normal business related hiccups. Especially the ones that naturally come with a service oriented business but above any of these minor drawbacks I have had the good fortune of working with some of the most amazing clients. I have got to a point where the majority of my personal clients are CEOs, Presidents, and entrepreneurs that are accustomed to striving to learn new things and understand the steps necessary for success. I’ve been able to get buy in from these clients but this has also afforded me the opportunity to learn from all of them every day.
Please tell us about Wisdom Fitness and Iron Collective.
Wisdom Fitness is a personal training and wellness company that has grown to offer private studio training, in-home training, sport specific training, corporate wellness consulting and online training programs. Wisdom Fitness has set itself apart by our commitment to our clients helping them not only understand the movements and what to do but most importantly we focus on the why. If I have you incorporate anything new into your life or program I want you to understand why this fits for you so this can become a lifelong tool not just a gimmick piece to sell you more training.
Iron Collective Apparel is an active lifestyle brand for those who understand developing strength is more than a physical endeavor. This message is crafted from my experience with strength training being the compass that has guided me in the right direction throughout my life. Strength training has guided me, inspired me and helped me focus to work on being a better person for myself and in turn applying those same principles with those around me. This brand will continue to develop to support the weightlifting/powerlifting/CrossFit/bodybuilding communities to help others embrace the process of mental and physical growth.
Do you look back particularly fondly on any memories from childhood?
I had a childhood that I’ve worked hard to forget a lot of aspects of but appreciate all of the struggles that made me mature a little quicker than most kids have to. I appreciate the adversity of it because it led me to a lot of the things that have created the strength that has helped me maintain perspective on all the obstacles that I encounter now as an entrepreneur. Weightlifting was the first time in my life that I felt in control of something. I couldn’t control if I came home to no electricity or food on my plate but I learned that when I went to weightlifting I was completely in control of what effort I put forth and the success that came from it.
Contact Info:
- Website: www.wisdomfitnesstraining.com www.ironcollectiveapparel.com
- Email: info@wisdomfitnesstraining.com info@ironcollectiveapparel.com
- Instagram: https://www.instagram.com/wisdomfitness/ https://www.instagram.com/ironcollectiveapparel/
- Facebook: https://www.facebook.com/wisdomfitnesstraining/ https://www.facebook.com/ironcollective
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