Today we’d like to introduce you to Dan Firks.
Dan, please share your story with us. How did you get to where you are today?
I was born in Milwaukee Wisconsin and was raised in Fond Du Lac, which is 60 miles north of Milwaukee. I graduated high school in 1987 and soon after joined the U.S. Navy. I was stationed in Long Beach,California where I served on a 225 manned ship named the U.S.S.Vandergrift. As a cook on the ship my responsibilities were to prepare the meals for the whole crew, four times a day!
When my service was up, I headed south to check out the Florida sun and test my skills at surfing and numerous other water sports. The year 1993 brought me to Naperville where I began taking classes in architecture & design. I was quite impressed with my ability to design commercial and residential buildings. However, I knew this career was not for me. As I spent long hours working beside my drafting table, I often wished I was out in the community working directly with other people. So, I took a part-time job with a home rental agency in Oakbrook, where I began showing rental homes and eventually started selling homes. I had found a career in real estate that I knew I would enjoy for many years. I really love helping families relocate from all corners of the world-selling homes truly fits my personality.
In 1999, I started working with RE/MAX where my philosophy from the very beginning has been, to be Honest, Trustworthy, and Dependable. This philosophy has proven to make my reputation second to NONE! I treat all my buyers and sellers with the utmost respect, and I believe that clients are for life! When my day at Defined Realty Group is finished, I enjoy spending my free time with my dog, Adonis. Adonis is a 100-pound giant schnauzer. Adonis enjoys running and swimming in the “doggie forest preserve” in Naperville.
I am a licensed Realtor. I specialize in representing my clients in the purchase and sale of single-family residences and income properties. I truly love this area and pride myself on my knowledge of current transactions, school districts, neighborhood information, and related services, including mortgage, insurance, and inspection information.
I am a customer driven Realtor dedicated to achieving results and providing exceptional service. If you are in the market to buy or sell a home, I will put my 23 years of real estate expertise to work for you!
2016-Present, Team Leader & President of Defined Realty Group @ Keller Williams
1996-2016 RE/MAX OF NAPERVILLE
Chicago Magazine 5-Star Agent Multi-year Award 2012-2016
Zillow 5-Star Premier Agent Recognition
RE/MAX Hall of Fame
RE/MAX Executive Club Since 2003
RE/MAX 100% Club since 2005
RE/MAX Platinum Club Since 2011
RE/MAX Chairman’s Club Since 2013
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Individuals not qualifying for loans. Low property appraisals.Banks not lending, institutional investors buying. … Low Inventory
Defined Realty Group @ Keller Williams Infinity – what should we know? What do you guys do best? What sets you apart from the competition?
Press Release November 2017 NAPERVILLE – Dan Firks of Defined Realty Group is setting aggressive goals for 2018 after celebrating his first anniversary with Keller Williams on Oct. 1.
“My team has built a lot of great relationships already,” said Firks, who has spent more than 23 years in real estate in the western Chicago suburbs. “We’ve made some important, great hires in the first year and put the models and systems in place that Keller Williams provides all their colleagues. We’re looking forward to strengthening this even further.”
In his second year, Firks wants to expand his team from three to 10 agents and increase sales volume 73 percent from $30 million to $52 million. He’s been helping his team prepare through coaching, education, and role-playing with other agents in the office.
“I can’t let this milestone pass without thanking my team leaders, Caryn Prall and Karen Scholle, for their constant support and advice,” Firks said. “I could not have done it without them.”
Firks worked with RE/MAX from 1996 to 2016, and throughout his career, he’s closed more than $250 million in transactions, garnered more than 190 5-star reviews on Zillow, earned the RE/MAX Lifetime Achievement Award and has been a Chicago Magazine 5-Star Realtor since 2013.
“The past year at Keller Williams has been a true eye-opener,” Firks said. “The culture is amazing, the tools are powerful, and the systems are flawless. I look forward to running my business with Keller Williams for many years to come; they are now my new family!”
What moment in your career do you look back most fondly on?
Becoming one of the Top Producing Teams in Naperville & Northern Illinois.
Contact Info:
- Address: 608 S. Washington
Naperville, IL 60564 - Website: www.DefinedRealtyGroup.com
- Phone: 630.637.9009
- Email: Dan@DanFirks.com
- Facebook: https://www.facebook.com/daniel.firks
- Twitter: https://twitter.com/danfirks
- Other: https://www.youtube.com/user/CallFirks1st

Image Credit:
Caryn Prall, Karen Scholle, John Brennan, Connie Smet
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