Today we’d like to introduce you to Angel Roman.
Angel’s career as a personal trainer started 13 years ago working at large box gyms while attending college studying business & finance. His role was to sign members up for personal training sessions in which he exceeded the gyms goals however his passion was providing superior one on one training sessions and having clients achieve their desired results. Neither of these were possible because of inconsistent trainers, all the time wasted walking from one piece of equipment to the next and the gyms lack of focus besides sales.
He knew there had to be a better way for him to train people and offer a more holistic approach while developing a business. After visiting a professional gym equipment store in 2006, the concept of Overall Development Nutrition & Fitness was born. With an initial investment of $3,000, he purchased professional gym equipment and transformed one room in his house into a workout studio.
His training program is like no other program. It consists 3 – 30 minute one on one training sessions a week that are very targeted in which muscles are trained and each session is designed especially for the client. With everything in one room you are able to get a lot of training in a short period of time. During the training sessions he spends time discussing what are you eating, drinking, sleeping and general health with his clients. In addition, he has a treadmill and climber clients can use before or after their session. His training business expend 5 years ago with a 2nd trainer who was also a success story from his training and nutrition program.
The biggest success for him has been some amazing transformations. To date he has over 15 clients who have lost over 50 pounds and has maintained the weight loss.
After years of perfecting his personal training and nutrition consulting with his clients, he started expanding his business based on personal and client needs. With many of his clients short on time to cook he started preparing homemade meals for his clients to take home and eat during the week. This was rewarding to both him and his clients. He knew what his clients were eating and took the burden of cooking or temptation of having to choose off his clients. Quickly his food business expanded and his now called CasaDelCid. Casa for home and DelCid for his partner Maggie Del Cid. Maggie is the primary one who now plans and prepares the food. At Overall Development there are no diets, it is about eating delicious homemade real food. CasaDelCid focuses on flavorful, organic, no soy meals and the clients love it!
Meal replacement shakes are non-regulated and he got frustrated that he could not find a clean, real ingredients and non-soy based shake mixed. Hence, he set forth on his next mission to make his own shake line. He spent over 5 years before he perfected the perfect mix. MOSA has certified his shake mix as organic but that was not enough. He contracted with EMSL Analytical, INC. to perform the nutritional testing including amino acids. He wanted his claims to be certified by a testing lab. In 2015, the OD Nutritional Shake line was released. Since then he has released almond butter, peanut butter and almond milk and continues to come up with new items for his package food line.
The fun part of this experience is he has just started. He is looking into building a new space nearby for his growing business and soon will be selling his shake mix on Amazon.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
The biggest challenge was developing the Nutritional Shake line. Since there is nothing out there on the market like it Angel had to be a pioneer and scientist. He knew he did not want to use soy, whey, artificial flavors, supplements or anything else that is either damaging to your body or offers no nutritional benefits. The possibility to do a pyramid business in this area is saturated however he wanted to be hands on and remain a close team.
After 5 years of R&D Angel’s final ingredient list is short and everything has a benefit.
Below is the list of ingredients for the shake line. As Angel says about the shake line, its clean simple ingredients with full transparency.
Organic Hemp Protein: Great for weight loss and controlling diabetes.
Organic Pumpkin Seeds: Effectively reduce inflammation.
Organic Black Chia Seeds: Fiber fortified which improves digestion, detoxification and helps you lose weight by dulling appetite.
Organic Red Maca: Supports proper function of the pituitary gland, which keeps the body healthy.
Organic Black Rice: Great source of antioxidants.
Organic Stevia Leaves: 300 times sweeter than sugar without the insulin spike and has no carbohydrates, calories, or artificial ingredients.
Organic Date Sugar: Dates are one of the very best sweet and versatile foods that can regulate the digestive process.
Flavoring
BERRY – Organic Whole Strawberries & Organic Goji Berries
VANILLA – Organic Vanilla Powder
CACAO – Organic Raw Cacao
Everyone who has tried the shake line has raved about how they have never tasted something so good that is also good for them. There is currently three flavors available and hopefully more to come.
OverAll Development Nutrition and Fitness – what should we know? What do you guys do best? What sets you apart from the competition?
Overall Development Nutrition & Fitness is a holistic health, fitness and wellness organization located on the north side of Chicago that provides one of a kind personalized nutritional coaching and fitness training.
Our approach in how we work with our clients is like no other organization. Our clients love our approach in the results they achieve. We work as a partnership and we do not talk about diets or reaching a goal and then being done. It’s about changing your life and continuing to grow. Over 85% of our clients have been training with us for over a year and 32% have been training with us for over 5 years.
We are passionate towards positively transforming mind, body and soul through proper nutrition and fitness. The key to your success is our approach to a healthy lifestyle focused on your own personal overall development.
Let’s touch on your thoughts about our city – what do you like the most and least?
We love the culture and how much the city has to offer. From all of the different great neighborhoods, wonderful beachfront and the so many fun things to do around town. It is exciting to be in a city where there are some many other starts up business owners you meet out and about town. Chicago has been my hometown for life. The area I live in now is right where I grew up. My dream is to provide my home neighborhood a beautiful business.
My only dislike of Chicago is the cold and snow. That comes from Mother Nature so I can’t hold that against Chicago so it makes me appreciate the summer that much more!
Contact Info:
- Address: 4011 W. Argyle Ave
Chicago, IL 60630 - Website: www.overalldevelopmentnutritionandfitness.com
- Phone: 773-551-7512
- Email: overalldevelopment@gmail.com

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