Today we’d like to introduce you to Jeri Zaslavsky.
Thanks for sharing your story with us Jeri. So, let’s start at the beginning and we can move on from there.
I began designing my own uniquely personal jewelry while undergoing treatment for breast cancer as a means to focus my attention on creating designs that would make my family & friends feel my appreciation for the love and support given to me during a difficult time in my life. This is how BE LOVED began…
Each piece is created to speak to the soul and contains pave diamonds in combination with sterling silver, 14K yellow, rose, and white gold or leather. The BE LOVED collection which includes necklaces, rings, earrings and bracelets can be worn alone, stacked or layered to create a look that’s unique to the woman who wears it. In keeping with my mantra, my hope is that “you feel special in each piece and my greatest wish is that you are, and continue to BE LOVED.”
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I feel really blessed because the road has been a pretty easy one for me and the BE LOVED collection. Once I added the design element to the equation, my business took off and hasn’t slowed downs since!
The biggest struggle thus far is keeping up with the demand and having enough hours in the day to help my customers.
Alright – so let’s talk business. Tell us about BE LOVED Designs – what should we know?
As founder of BE LOVED designs by Jeri Zaslavsky I specialize in jewelry that pairs the beauty of diamonds with 14k yellow, rose and white gold as well as rhodium-plated sterling silver. The combination of diamonds within metals as well as other natural, organic materials ( Tahitian pearls, semi-precious gemstones and leather) results in designs that are modern and fresh yet have staying power of more timeless, classic pieces.
Cornerstone to the BE LOVED line is my “Interchangeable Diamond Clasp Necklace/Bracelet & Charm Collection. This line has been extremely popular with women of all ages as it allows them to select a diamond clasp piece and pair it with a diamond charm to create a look thats all their own. With currently over ten styles of diamond clasp chains and 50 plus pave diamond charms/pendants, the possibilities are endless!
I truly believe jewelry should be enjoyed and not saved for only special occasions. All my designs– earrings, bracelets, rings and necklaces– can be worn alone or layered and can take you from day tonight.
I am most proud of the beautiful designs and the one-on-one personal service that I offer my customers. I am doing something right because my customers keep returning to add more BE LOVED pieces to their own personal jewelry collection as well as selecting gifts for their loved ones!!
Recently, Be Loved has officially partnered with Lynn Sage.
Is there a characteristic or quality that you feel is essential to success?
I consider myself to be passionate, patient, and possess an infectious enthusiasm for designing jewelry pieces that make my customers feel BE LOVED. I also feel critical to my success is my anticipation of the latest jewelry trends and my ability to share these with my customers.
Sam Lee Photography and Susan Reingold Photography