Today we’d like to introduce you to Christie Ruffino.
So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
After a messy divorce, I landed a position as a Mortgage Specialist at a company referred to me by a friend at church. It was a commission only job, so I had to get out and find clients in order to financially take care of my kids and pay the bills that were stacking up at home. I busied myself with all of the traditional networking activities, but found myself with a stack of business cards and no business. I felt stuck!
Then things took a turn for the better and I was invited to visit a local BNI group. I quickly realized that an industry exclusive referral group would be the best way for me to meet and be referred to people who really needed my services. The only problem is that because our world was in the middle of a refinance boom due to the very low interest rates, I could not find a group like that with the mortgage category open. I was determined however to belong to a relationship based referral group, so I started my own group.
At first, we were small and grew slowly. But we created and adjusted our policies in a way that ultimately allowed us to not only grow in size as a group; we generated a ton of business together as well as supported each other in numerous ways.
That group became so successful that we opened two new offspring chapters in other towns and the word started to spread about our DPWN community. We continued to grow over the years by adding more chapters and by providing our members additional ways to create success in their businesses.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Finding great leaders.
Having the financial resources to continue growth and provide opportunities for our members.
Clients/members who we just can’t make happy and they do things to sabotage our community’s success.
Alright – so let’s talk business. Tell us about Dynamic Professional Women’s Network – what should we know?
The Dynamic Professional Women’s Network, Inc. (DPWN), is an industry exclusive networking organization designed to help women create partnerships with each other to generate ideas, alliances, and revenues within a structured referral generating format.
There are referral chapters in many states, and each chapter has only one member from any business category. Since its conception, more than 1900 members have joined DPWN, recognizing it as a driving force behind the success and profitability of many of its members’ businesses.
In addition to expanding her network nationally, we also launched a new publishing division of the organization as a resource for the members to leverage author status and gain increased exposure and credibility for their businesses by participating in one of their Overcoming Mediocrity anthology books or by publishing their own solo-books.
“Books are becoming the new business card, and I want to provide an easy and affordable resource for my members to take advantage of that powerful marketing tool”, says Christie.
Any shoutouts? Who else deserves credit in this story – who has played a meaningful role?
My biggest mentor is Bob Burg, co-author of the Go-Giver. He has spoken for us several times, made great connections for me and taught us to be givers first in the networking arena.
- Website: www.ChristieRuffino.com
Dynamic Professional Women’s Network(DPWN): www.OurDPWN.com
DPWN Angel Foundation: www.DPWNAngels.org
DPWN Publishing: www.DPWNPublishing.com
DPWN Conference: www.DynamicWomensConference.com
- Phone: 630-336-3773 or 888-OUR-DPWN
- Address: 1879 N. Neltnor Blvd., #316, West Chicago, IL 60185