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Meet Ashley Frye

Today we’d like to introduce you to Ashley Frye.

Every artist has a unique story. Can you briefly walk us through yours?
I specifically remember getting in trouble in school for sketching instead of listening. Every page of my homework was filled with cats or Betty & Veronica renditions. The love of illustration has been with me since the start.

I hadn’t intended to make this my career, I strived to actually be in comedy instead – however, as I kept pursuing that goal I had my art side hustle going, it stopped being a side hustle and became my main hustle. I don’t consider that any type of failure in comedy career – instead, I see that as returning to my first love of art and using my sense of humor in a greeting card line I’m developing.

Please tell us about your art.
I am an illustrator at heart specializing in watercolor & calligraphy. That translates beautifully into romantic & unique wedding invitations & as of a couple months ago, I started greeting cards, notebooks & prints. The two lines are pretty different really. My wedding invitations are custom, typically have some kind of watercolor paired with a beautiful printing process like foil or letterpress. While my gift line is silly and whimsical, for example, I have an unreasonable amount of dogs I’ve painted, and I’m working on a coffee table book called “Animals with Social Anxieties” which is really just things like an illustration of a giraffe and a quote underneath about how he looks forward to last-minute canceled plans.

For weddings, I hope that my clients enjoy the heirloom piece and want to frame their invitations. For my gift line, I just want to make people smile, I enjoy simple silly things in life and my art is perfect for the same type of person.

What do you think is the biggest challenge facing artists today?
The biggest challenge for today’s artist is big box stores. I lose a lot of wedding business to places like and I totally understand! It’s inexpensive (to a degree) and a lot of their designs are absolutely beautiful. When you work with a designer like me, you’re getting a different experience, that’s part of the premium you’re paying.

How or where can people see your work? How can people support your work?
You can see my most recent work always on Instagram @paperloveclub.
Or visit my website

Contact Info:

Image Credit:
Alexandra Lee Photography, One July Photography or The Elopement Co

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