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Life and Work with Cait Wilker

Today we’d like to introduce you to Cait Wilker.

Cait, can you briefly walk us through your story – how you started and how you got to where you are today.
I’ve always viewed writing as an outlet. I remember having diaries as an elementary school student all the way until high school. Blogging, back in 2010 was not as popular as it is today. I used it as a way to connect to other people not just in my area but around the world. I loved learning how others were living and as I grew from being a student to planning a wedding, moving across the country, starting a family, it’s been a journey I’m proud to look back on over the years. I’ve loved meeting other creatives like myself who are in all seasons of their lives, sharing and swapping stories and ideas and growing together.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Turning my blog into a business was never a goal or plan, but it’s really morphed into something I’m excited to share with the world. As with any business, there are high highs and low lows. You need to find a way to keep yourself marketable, managing working from home, balancing being a parent as well as a professional. The best advice is to never measure your success against someone else because everyone has their own idea of what success is. To some, it may be a certain number on a social media platform. To someone else, it may be landing a business deal with a brand they’ve loved. Whatever your success, be proud of what it has provided for you.

Please tell us about Cait’s Cozy Corner.
My blog is a place where I come to write intimate moments; the struggles of parenting, the balance of working from home and attempting to wear many hats. I also love sharing new and exciting events or openings that are happening in my hometown of Chicago. Cait’s Cozy Corner is a place for people to be inspired, encouraged, motivated and to come just as they are. As a life and style blogger, there is no true ‘niche’ that I fit into as I want it to be a place where you can find the answers to organized hacks, travel guides, fashion ideas, home decor sales and more. I’m committed to keeping my blog genuine, supportive and welcoming.

Do you think there are structural or other barriers impeding the emergence of more female leaders?
I’m relatively an introvert so asking for help or meeting up with fellow bloggers was extremely nerve-racking. Once I pushed out of my comfort zone and began not only asking for advice or help on what to do in certain situations or how to pitch to specific brands, I saw these bloggers not as competition but as friends who are all here to help one another.

Contact Info:

Image Credit:
Kelsey Butcher Photography

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